Hello friends on my blog. Today we will talk about hype. Incomprehensible words continue to appear in our vocabulary. They come to us most often through the Internet. We are offered to make money in dubious Internet projects, advanced youth have long been using "new" buzzwords. Even MTS recently launched its new tariff called Hype. Let's figure it out.

The word "hype" is also used today by trendsetters, musicians, financiers, creators of websites, Internet projects, bloggers, PR managers, simple, "advanced" and "really stitched" youth. Accordingly, the context of the word sounds differently. In one case, “hype” is very good, but in the opposite sense, when you are “heated up” for money, this is really bad. Consider in order how, where and by whom this word is used.

Hype, what is it?

As usual, first we go to the dictionary. In the dictionary we quickly find that from English the noun “hype” literally translates as “intrusive advertising; hype, excitement. There is a consonant verb that means “untwist; inflate". Inflate something that attracts close mass attention for a certain period of time. The excitement usually does not last long, subsides until the next time.

Today, news among the people is distributed almost immediately. PR technologies, scandalous advertising and news stories are part of our life today. The audience needs to be "started", to attract attention. Advertising campaigns are multi-way promotions. People are "prepared" for the appearance of some kind of "new" in the fashion industry, or for example, a "gadget".

For especially impressionable people, at the end, an agonizing wait begins - when the new product will appear. With the help of thoughtful advertising and PR technologies, we buy, acquire. But you can also draw attention to yourself. This is actively used by young people, it is important for them to be “in trend”, in fashion.

Hype - in youth slang it is ..

First of all, clothing. Clothing must be fashionable. Today there is only one fashion. Twenty years ago it was different. Different youth subcultures have their own fashion and hype. When I was younger, we had punks and metalheads "in vogue". Leather jackets, gloves. Metal rivets and buttons - as many as possible. Lightning, metal chains - also do not regret. Leather gloves on the fingers and palms had to be with "correct" cuts. All clothes were made by ourselves.

The then punks looked more exotic and simpler - a powerful colored hair on a bald head, a Soviet (usually dirty) soldier's overcoat without shoulder straps, tight trousers, dirty sneakers and an eternally drunk and tired look. Hype outfit of those times ...

Punks and metalheads have matured a long time ago. Today's youth have other preferences. Their minds are being shaped by today's era. Today, dreadlocks, tattoos, baggy pants, hoodies, dangling suspenders, sweatshirts and sportswear are “in trend”. Many other youth subcultures have appeared: bikers, rappers, street racers, goths, emo, parkour... Each of these subcultures has its own style in clothing, appearance and behavior, its own "hype" paraphernalia. Outerwear should be “hype”, correspond to the current moment and not correspond to the rest of the “gray mass”.

Some individual individuals form youth public opinion in this direction. Branded clothing is bought and used (preferably the most expensive and scarce). A certain style of “hype” in clothes is being formed, and after a while, sympathetic young people begin to look for the same “hype gear”.

Hype in music is...

In music, the word "hype" has acquired about the same meaning as in fashion. A "hype" musical group is a group at the peak of its creative activity, having reached the highest degree of fame, experiencing the highest creative upsurge.

Youth is always youth. Protest and desire to live here and now is in their blood. If without excessive maximalism and radicalism, then there is nothing wrong with hype. And what about financial projects in this area?

Hyip (hyip) is a highly profitable investment project…

Who among us has not seen an advertisement or newsletter about high-yield earnings on the Internet? We are offered to make money on the Internet here and there. Often in social networks, or even our friends and acquaintances offer us to “join” some “profitable” Internet project with a large number of participants, guaranteed payments. I personally participated in such projects, I know a little about how it all looks from the inside.

Now there are a lot of such projects. They appear and disappear, and new and unprecedented ones are born in their place… There are international and imported projects. There are ours, who are prospering in the CIS space. For the founders of these projects, the population of the CIS countries is the main audience for attracting participation via the Internet. The poorer the people in the country, the more participants are able to attract. There have always been a lot of participants in online projects in Ukraine. There are a lot of combinations and schemes of projects. But the essence is about the same. Financial pyramid in various versions.

The pyramid lives as long as there is an influx of new participants. About four years ago, a good friend of mine invited me to one such project. By that time, he himself managed to make good money on it. My friend was absolutely convinced that I could do the same. My friend is a decent person, and I entered the project.

It was (as always) an online project, foreign. It evoked confidence that, in the first place, payments were being made. And in Euro. My friend showed me the schedule of payments that came to him personally. It was good money. Secondly (and this was new), when registering in the project, it was necessary to attach copies of the passport and snils. After registration, within two months, supporting documents, an agreement and even a foreign SIM card with which you could call and talk came to the specified address by Russian Post within two months.

The project had to deal with advertising. To "work" you had to register on Facebook. Then, from the personal account of the “project”, it was necessary to post on your Facebook wall links to advertising photos and videos that this online project promoted.

For each photo or video posted, participants were rewarded in euros. Upon reaching the amount of 250 euros, the amount could be withdrawn to your card via Pay Pal. Tempting right? And people got out. Everything is serious...

The highlight was that it was possible to “work” for a fee or for free. In the "free" mode, videos and photos on your page in the "book face" (Facebook) could be posted once a day and in small quantities. And if you contribute 250 euros, then every two and a half hours you post two videos and several photos on your wall. Moreover, the video must first be viewed by yourself. And only then it was possible to post it on Facebook.

Recently, due to the rapid development of the Internet, you can increasingly hear the word "hype". Parsing "" we cannot ignore this sonorous foreign term, which has long become an integral part of fashionable youth slang.

It must be said right away that it is unlikely that a representative of the new generation will be able to explain the origin of the word "hype" and its true meaning.

Therefore, we propose to deal with this popular term and find out what is hype in fact.

1. Hype is fashion hype

If the English word "Hype" is entered into Google translator, then you will be given several meanings: deception, hype, swindle.

What is hype in the modern sense of the word?

Hype is what is now fashionable, in trend and at the peak of popularity.

What does "hype" mean

A derivative of the word "hype" - hype. This term is especially used by young people. But what is it?

Hype is PR, making a fuss around something, raising the popularity of something.

Moreover, quite often the topic of hype can be completely stupid and empty. In such cases, they say: he caught a hype, or "hypanul."

Examples of using HYIP

For example, some video blogger creates a video on a topic that does not correspond to the direction of his channel. He does this only in order to attract new visitors to his page.

In this case, subscribers are angry:

“…what, did you decide to hype?”, “…caught the hype?”, “…here’s the hype again.”

A couple more examples:

1. A terrible hype has been raised around this topic.
2. When the hype associated with this name subsides, it will be forgotten.
3. This person constantly catches the hype.
4. If they don’t stop hyping, all subscribers will unsubscribe from them.

We hope that you have clearly understood what hype is.

2. What is a HYIP project

There is a second meaning of the word "hype". Unlike the first one, it does not come from "Hype", but from "HYIP", and this is not an independent word, but an abbreviation.

This term is used in the second meaning when it comes to some kind of monetary projects.

A HYIP project (from the English HYIP - High Yield Investment Program) is a type of fraudulent project that similar for a high yield investment fund.

This is actually a scam that promises a high return on investment by paying out former participants with money from new clients.

That is, such a financial pyramid. Surely you remember how in the 90s, with the help of this system, some "businessmen" ruined the common people.

Now you know what hype is in both versions of its meaning.

From time to time, neologisms appear in the Russian language. Some of them are extremely popular, others are not. One of the last neologisms that successfully entered the Russian language is “hype”.

In this article, we will understand what HYIP is, in simple terms.

Hype- this is a hype, inflated in the media, print media, the Internet or other sources around some event or person. Simply put, hype is the excitement around someone or something.

This fashionable word came from the English language. Hype - hype, excitement as a noun or unwind, unwind, inflate as a verb. The Russian language also has a verb, but it has a modified form - “hype”.

hype- make a fuss, make a fuss. All this, of course, in the media, print media, the Internet or other sources.

The main goal of HYIP is the promotion of some event, person or group of people. It may be intentional or unintentional.

In addition to “hype”, there is another verb - “hype” or “catch hype”. The fact is that after the appearance of the hype, people begin to be more interested in the unwinding event or person. And this means that the media (newspapers, magazines, online news publications, bloggers and video bloggers) can get better sales or multiple views (whatever you need) by publishing information about this very event or person. In fact, to "hype" or "catch the hype" means to use the hype for your own purposes.

An excellent example of hype is the promotion of Russian films in any media. What are the advertising campaigns "Viking", "Upward Movement", "First Time", etc. worth? Due to such a serious hype, the pictures came out very good at the box office.

By the way, the word "hype" entered the slang a few years ago. If I had posted this article right then, I would have hyped the popularity of the word “hype”. Such are the things. Now it has already become boring, and its meaning is clear to many, so you can’t count on a large number of views.

Also, the word “hype” has a deeper background that goes back to the 1920s, but it is associated with drugs and has nothing to do with the current meaning of the word.

Hello, dear readers of the blog site. It’s probably not worth trying to understand all the words that the next generation uses when communicating, but some of them become so popular that they go beyond the environment where they were born. A little earlier, we already discussed similar slang words in publications on the topic, and much more.

Today I want to talk about another very commonly used word - hype. What is it, what does it mean, in what cases it is used and what variations of its meaning exist (I must say, very different - from "hype" to a financial pyramid).

This word itself has already become so firmly established in youth slang and not only in it that a bunch of words derived from it have appeared (hype, hype, hype, etc.), which we will also talk about. But first things first.

Hype (hype) is a word from youth slang

As I mentioned above, the word "hype" has two different meanings and they are not strongly related to each other. The thing is that two different English words with different spellings in Russian are most often pronounced the same way.

1. HYIP- this is not even a word, but an abbreviation for High Yield Investment Program - a highly profitable and allegedly high-risk investment project.
2. Hype- hype, excitement, loud advertising, including deception, excitement (emotional), etc. Oh, how great and powerful the Russian language is, that for one English word it contains dozens of different analogues! Yes, and it is also important that the hype is bred around something or someone that is fashionable at the moment.

Despite the fact that I personally began to associate HYIP with HYIP (financial pyramid schemes) much earlier, it is the second option that is now the most popular.

Well, who cares to know about high-risk ways to make money? Units. But everyone could hear this word from famous bloggers or even read it in a note on a news site, and he has a natural question - “what is it?” Therefore, let's start with the meaning of the word "hype", which is related to youth slang, and for those who are interested in HYIP - a little lower I will devote a whole chapter.

Hype- the closest word to this in Russian (in my opinion) is hubbub(raise a noise or shout, yell), but it in itself, probably, is not understandable to everyone, so I gave explanations in brackets. The expression "inflate the hype" is very close in meaning to "raise the hubbub." It means here information noise most often in a positive direction (admiration sometimes reaching hysteria).

The word hype is most often used in relation to some media events covered in the media or the Internet (usually used in relation to something or someone fashionable Currently). Does it mean hype or hype, which is inflated (raised) around some event or person.

Tantrums often arise unjustifiably (from scratch - around an unremarkable object) and it is this situation that the expression is intended to characterize - "inexplicable but hype".

Remember what kind of hype (hustle, informational noise, excitement) was once raised around the game Pokemon Go (at that time, a fashionable hobby from small to large). You can also cite as an example tantrums about some newfangled gadget (type), application, game, or some popular person. Yes, and any other fashion trends can turn into hype (for example, the Internet meme Zhdun).

What does hype and hype mean in simple words

hype- PR, actively advertise, promote, raise the popularity of something or someone, promote, inflate, raise a fuss around something (conduct viral marketing). hype- it means to become famous in something and somewhere (to make a splash).

Sometimes this word is also used as a synonym for "hang out", have fun, rock out (light up), be in trend (follow current), ride on a fashionable wave. It already turns out that we hype ourselves in this way, i.e. make it fashionable (cool), make people talk about themselves, admire them, like them, etc. In this case, we apply the term, which is discussed in a separate note, given by reference.

The video of a popular video blogger called “Hypanem a little bit” gained 13 million views in three months (it turns out not badly so annealed):

Hype- this word just develops the second hypostasis of the verb "hype" (hype) and means fashionable, "located in the subject" (if applied to a person, not to a thing), popular, adored.

For example, the common expression "hype shit" means fashionable (cool) things (clothes) that should be in the wardrobe of any hype (following current youth fashion) teenager. For example, Gosha Rubchinsky was once a hype, but now other brands and styles that have ascended the Olympus of youth fashion have already been noted with this word.

HYIP is a financial project doomed to failure

So we got to the second meaning of the word HYIP, based on the abbreviation HYIP. It stands for High Yield Investment Program, which means highly profitable investment project.

Let's just say that no investments are made in such projects (in any case, super-high income has nothing to do with these investments). Although high incomes themselves are possible and a small part of the project participants manage to get them, but only by robbing the rest of the participants, who in the end are left with a nose.

Can you imagine an investment area where you could pay money borrowers (project participants) from 1%(and this is already about three, four thousand percent per annum) up to 50% of income daily depending on the type and life span of the HYIP. Is it possible to invest only in bottled water, but this is already beyond good and evil 🙂

Almost all HYIP projects are based on the so-called Ponzi scheme. This genius in 1920 organized the world's first pyramid scheme, which successfully collapsed in the same year, and its author went to jail. The essence of the Ponzi scheme is quite simple.

A company (project) is opened that accepts money from investors at a very high percentage. The main thing in such a scheme create a stir - raise the hype(here the first meaning of this word is meant) and get a vote of confidence by paying interest to the first investors from the money received from those who invested in the pyramid later.

HYIP project is closed, when the inflow of money from new investors ceases to cover the cost of paying interest to those who invested in the pyramid earlier. Although, at the request of the organizer, the scheme can be closed earlier in order to hit the jackpot and hide in the bushes in time. Therefore, the average life of a HYIP mainly depends on the amount of income that the project promises to its investors. The more income, the sooner the collapse will come.

Examples of HYIP projects - who and how makes money on it

There are three types of HYIP projects according to their life span:

1. Fast - crazy incomes are offered (up to 50% daily with daily payments), but this miracle can die very quickly. The probability of burning out is higher than in roulette, but the prospect of hitting a huge jackpot throws many into this bottomless pool of deception.
2. Medium duration - incomes in such a hype are more moderate (up to 3% daily), but such a project can also live much longer (six months, less often a year). Investments here are less risky, but also less profitable. Although you can easily lose everything, hitting the moment the bubble collapses.
3. Long-playing - in order to last a long time, such a HYIP project should offer lower interest rates and increase the payment period from daily to weekly. In this case, according to the law of the pyramid, it can exist for much longer (for years), if external forces do not intervene.

With the development of the Internet, HYIP projects are experiencing a second youth. In the offline world, few people will now lead, because everyone is still fresh in the memory of scammers from MMM, Khoper-Invest, Chara and other HYIPs of the 90s of the last century (in Russia). But on the Internet, HYIPs successfully thrive masquerading as cryptocurrencies (), under various financial games, under PAMMs or under very original schemes.

For example, a few years ago in Russia they implemented a very original HYIP for iPhone delivery from abroad. They offered to get this hype gadget at a price significantly lower than the market price. Those who did not believe were dissuaded by the happy owners of the latest devices (), bought for ridiculous money.

Naturally, the money of those who ordered the iPhone later covered the difference in price. The scheme lasted until the release of the next version of the iPhone, and when a cloud of money was collected for their purchase (some ordered dozens in order to make money on resale), everything suddenly ended. The HYIP closed (bursted), taking with it the money of thousands of the "smartest" inhabitants of Runet.

As you understand, do not be in HYIP projects opportunities to earn (a lot and immediately), there would not have been so many people who wanted to participate in them. There are people who, knowing in advance about the nature of hype (essentially), try to profit from them by investing in the early stages in order to jump out in time and take the money (throwing the rest of the losers together with the organizers).

For such “players”, there are even special online services where the status of the most popular hype projects at the moment is monitored so that they can jump off the train flying into the abyss in time. Another question is that no one guarantees the real usefulness of such services, but they exist and network "gentlemen" of luck use them.

If you are still interested in the topic of high-risk (but also high-yield) investments, then look towards the blog www.profvest.com - it is quite clearly stated what beginners need to know about this kind of investment projects and the risks associated with them. IMHO.

Withdrawing money from HYIP usually carries out through systems similar to, and, of course, and others like it (fortunately now). The choice is explained by the possibility of anonymous work with these systems, and also by the fact that others simply try not to deal with hype. What do you want.

How not to get into HYIP

You can, of course, generally refuse any kind of investment in any online and offline companies. Then, for sure, the hype does not threaten us, although the example given with iPhones at a bargain price does not in any way attract an investment project - ordinary everyday life. Therefore, there can be no guarantees with this approach.

However, HYIP projects have a number of distinctive features that can give them away as a scam. Let me just list them:

Well, to top it off, I want to bring a video where they compare signs of a real investment project and hype masquerading as him:

Good luck to you! See you soon on the blog pages site

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Hypozhor - who is this Headliner - who is this LOL - what is it and what does lOl mean on the Internet Zashkvar - what does it mean in the criminal and youth environment Hyde - what is it
Kek - what does it mean in the slang of Vkontakte and other online communities Trends and trends - what is it and what is the difference Haters - who are they What does eshkere mean and where did this phrase come from in youth slang
Signa - what is it, why can they ask to make a singa in VK (VKontakte) and what does it mean in general

Generates hundreds of jokes, and even more. Now millions of people follow Sergey Druzhko's show - "Druzhko Show", where the Russian actor and TV presenter masterfully ridicules social life.

As part of the Druzhko Show, Sergey pronounces a lot of words that are understandable only to a circle of avid netizens. In order to be more deeply imbued with the irony of the presenter, let us determine for ourselves the definitions of all these words.

What is "hype"

What does the word "kek" mean?

Cake is an ironic (often unkind, malevolent, mocking) laugh. A person can also be called Kek, who (again with a hint of mockery).

What is LOL"

LOL (also lol or lol; from English laughing out loud - loudly, laughing out loud; or laugh out loud - loudly, laugh out loud; or lots of laughs - a lot of laughter) - an English-language acronym, an Internet meme. The term is used in online communication mainly to express laughter in writing.

What does "1488" mean?

14/88 is a code slogan (sometimes also used as a greeting or signature) among white nationalists.

The number 14 can mean: “We must secure the existence of our people and a future for white children” - “We must protect the very existence of our people and the future for white children” or also “Because the beauty of the White Aryan woman must not perish from the earth "-" So that the beauty of the White Aryan woman never disappears from the face of the earth!

Both 14-word slogans were coined by David Lane, a member of The Order, a white separatist organization. The first slogan was inspired by Adolf Hitler's statement in the first part of chapter 8 of My Struggle, 88 words long:

“We are fighting for the sustenance and expansion of our race and our people. for ensuring the food of our children, for the purity of our blood, for the freedom and independence of our fatherland. We are fighting to ensure that our people can really fulfill the historical mission entrusted to them by the creator of the universe. Each of our thoughts and each of our ideas, all our science and all our knowledge - everything should serve only this purpose. Only from this single point of view should we check the expediency of this or that means.

The number 88 is a coded greeting for "Heil Hitler!" (“Heil Hitler!”), since the letter “H” is the eighth in the Latin alphabet. The number of David Lane's commandments is also 88.

What does "flex" mean?

To flex means to show off (clothes, money, cars, etc.). Flex is synonymous with bragging. For most foreign rap artists, skillfully flexing is the meaning of all creativity.

What does "pranker" mean?

Prank (from the English prank - prank, trick, prank; joke) - telephone hooliganism, telephone prank. People who practice prank are called pranksters. Pranksters make phone calls (usually anonymous) to their victims and, through provocation and banter, force the victim into a flashy response.